RETAIL FUNDS | Cesar Tordesillas, India

Reliance MF eyes more unique plans for investors

Reliance Capital Asset Management Ltd is looking to generate more business from gold savings plans and its recently launched Reliance Any Time Money Card.


With securities market regulator, Securities and Exchange Board of India giving clear indication to the mutual fund companies to offer new themes under new fund offers, Reliance Mutual Fund has set its eyes on innovative investment plans.

According to company officials, Gujarat market would continue to contribute 14-15 per cent to the company's total assets under management. "Gujarat has been a promising market for us. Especially, for our new product, ATM card, we are hopeful to sell about 100,000 cards in Gujarat alone over the next one year," informed Himanshu Vyapak, deputy CEO of Reliance.

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